The Boxcar Children series appeals to young readers for several reasons. As early chapter books, they are short and fairly easy to read, and act as a "gateway" to more challenging books. (This was a deliberate choice on Warner's part.) The main characters are a family of four children without parents, who live in an abandoned boxcar until they are eventually located by their grandfather; children relish the family's relative freedom and independence. The stories are mysteries, though never of a very dangerous or threatening sort. And the familiarity and continuity of a series always provide appeal.
Warner died in 1979, but the series she began remains popular with children today. Some years ago, I ran a reading incentive program for our daughter's elementary school. The Boxcar Children books were among the top reading choice for children making the transition from picture books and books like Henry and Mudge to more difficult chapter books. Thanks to Ms. Warner, many children have caught on to the joys of reading.
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